SPOTLIGHT on East Africa VIRTUAL EXPO 25 February 2021

Following our highly successful SPOTLIGHT VIRTUAL EXPO’S on 30 September and 04 November which in total attracted 60 Exhibitors and 300 Buyers from 25 countries, we are pleased to announce that our next Spotlight Virtual on 25 February will focus specifically on East African countries



Spotlight on East Africa Virtual will specifically promote inbound into East AfricaThe Spotlight Virtual Expo on February 25 will attract overseas tour operators who sell East Africa and also Tour operators from South Africa and West Africa who promote packages to East Africa. Spotlight Virtual will therefore have a global audience.Spotlight Virtual East Africa Travel Expo is designed to create a real Exhibition experience with Pre - scheduled Appointments and B2B Zoom type meetings



Spotlight on East Africa Virtual TravelExpo will promote

  • Inbound Tourism from Overseas countries to East African countries.
  • Inbound tourism from African countries into East Africa
  • Inter-regional travel within East Africa (i.e. from Uganda to Kenya ; Rwanda to Tanzania etc and vice versa)

While nothing can beat a face to face Workshop - VIRTUAL for the moment  has become the new normal and very important way to communicate with your Trade partners within Africa and overseas.



Spotlight Virtual will attract buyers representing 

  1. Overseas based Africa Tour operators who sell East African programmes
  2. Southern African & Rest of Africa IATA travel agents and outbound/ regional tour operators who specifically sell East African destinations for leisure, Business travel, meetings & incentives.
  3. East African IATA Travel agents who sell outbound corporate travel and leisure packages to other East African countries
  4. East African Inbound tour operators will only be accepted as Buyers provided they actively promote programmes to other East African countries (e.g a Tanzanian Inbound DMC who advertises Ugandan /Rwandan Programmes on their website)


 We expect 150-200 overseas / Africa trade buyers to register



Who should participate as Exhibitors


Only Exhibitors with products /services in East African countries (Tanzania, Kenya, Uganda ,Rwanda ,Ethiopia & Burundi)  will be allowed to exhibit at Spotlight on East Africa Virtual Expo.


  • Hotels, Resorts & Safari Lodges
  • Car rental
  • International & Regional airlines
  • EastAfrican Tourist Boards
  • East Africa based Inbound or Regional DMC’s
  • Tourism services companies


We expect 25-35 Exhibitors to participate




Wednesday 25 February:

08h00-21h30: Thirty pre-scheduled meetings and presentations. Early start to allow Asia Pacific buyers to participate. Ends late to enable American buyers to attend meetings.


Thursday 26 February -reserve day

09h00-13h00: for re-scheduled or missed appointments or no shows due to connectivity or power outage problems.




  •  Cost of Booth at Spotlight on East Africa Virtual $205
  • Gold Sponsor $400
  • Scrolling Banners $50




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