Spotlight TravelExpo

September 21, 2023 - Serena Hotel Dar es Salaam.


Dar es Salaam, the commercial capital of Tanzania and the second largest city in East Africa has a vibrant outbound travel market both for leisure travel and business. African & Indian Ocean hotel groups, airlines, tourism organizations, beach resorts, and safari lodges are invited to participate in this live face-to-face TravelExpo on 21 September at Serena Hotel Dares Salaam.

The focus of the TravelExpo is to promote domestic tourism as well as inter-regional tourism to African countries and overseas destinations.


Dar es Salaam is served by many regional & international airlines including Air Tanzania, Airlink, Turkish Airlines, Qatar, Emirates, Fly Dubai, Uganda Airlines, Kenya Airways, Rwandair, KLM, Ethiopian Airlines, Egypt Air, Oman Air with other airlines looking at the potential to fly into DAR.

The Dar es Salaam expatriate & diplomatic communities represent a major market for leisure and business travel. Dar es Salaam-based inbound tour operators, travel agents, NGOs, and Corporates will be invited. We expect 80-100 trade and corporates to attend.


Spotlight TravelExpo is organized by:

Houston Travel Marketing Services in cooperation with KILIFAIR Promotion Co. Ltd (organizers of Karibu-Kilifair).



Programme: Thursday, September 21, 2023: Serena Hotel DAR

  • 13h00: Exhibitors set up their tables in Kivukoni Ballroom
  • 14h30: Registration, tea, and coffee
  • 15h00 - 19h00: Spotlight TravelExpo
  • 19h00 - 20h00: Drinks and snacks


Who should exhibit?

  • Zanzibar and Dar es Salaam hotels & resorts.
  • Tanzanian and Kenyan safari lodges,
  • African hotels seeking corporate business from Dar es Salaam,
  • African beach resorts & lodges wanting to engage with travel agents & inbound tour operators in Dar es Salaam,
  • Hotels, DMC’s, and tourism boards wanting to promote outbound tourism from Tanzania to the rest of Africa & overseas
  • Car rental companies,
  • Airlines,
  • Tourism suppliers.


Who will attend the TravelExpo?

Dar es Salaam-based:

  • Corporate and leisure travel agents,
  • Inbound tour operators,
  • Conference organisers,
  • Corporate travel planners from major corporate accounts,
  • Government departments,
  • NGO’s,
  • Embassies and UN Agencies
    We expect 80-100 attendees.





  • Serena Hotel Dar es Salaam is offering exhibitors a special rate of USD181.50: B&B single or USD208: B&B twin
    occupancy. Email: - Reference: Spotlight
  • Onomo Hotel is offering a rate of USD90.00 single and USD107 double, per room. Email: reservations.daressalaam@, ref: spotlightdar
  • Johari Rotana is offering a rate of USD160.00 single B&B and USD180.00: B&B.


Table Cost:

USD 650 per table/ZAR11,500 plus VAT for South African companies.

  • All TravelExpo expenses and promotional costs
  • Cocktail party
  • 60-word description and logo on Exhibitor website and in the official directory distributed to all attendees
  • Full contact list of all attendees will be sent to exhibitors after the TravelExpo.
  • One representative per table. Additional representatives will be charged at USD 50/ZAR 900 per person to cover catering


Sponsorships & Advertising Opportunities

  • Full-page advert in the exhibitor directory: USD150
  • Afternoon coffee and tea, plus video on the big screen: USD250
  • GOLD Sponsor: Cocktail drinks sponsorship including advert in directory & video on big screen: USD1,500.


The Spotlight TravelExpo DAR is organized by

Houston Travel Marketing Services, P.O. Box 66332 
Highveld 0169, Gauteng, South Africa

Phone: +27 12 665 1191 | +27 665 2323
Cell: +27 82 464 0901 | +27 82 676 8444 |



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© 2015-2023 KILIFAIR Promotion Co. Ltd. - P.O. Box 8545, Moshi, Tanzania